Bournemouth - Vitality Stadium

Address: Vitality Stadium, Dean Court, Kings Park, BH7 7AF

0844 576 1910 



Formerly known as Dean Court and Goldsands Stadium, the Vitality has been Bournemouth's home since 1910 and underwent a major overhaul in 2001.



The stadium is located just outside Bournemouth in Kings Park, postcode BH7 7AF. When driving to the ground, follow the brown road signs with a football logo. Please note, some of the signs may refer to the ground as Dean Court.

A supporters’ carpark is situated at the south of the ground behind the new south stand. Parking is £1 on a matchday, but please note that charges apply after midnight.   



Follow the A35 to the A338. On the A338 take the slip road to the Springbourne Roundabout signposted King’s Park. Take the 3rd exit off the roundabout and at the fire station stay in the left hand lane and turn left onto Holdenhurst Road. Stay to the left and go straight through at the traffic lights (the Queens Park Pub should be on your right). Take the third exit at the small roundabout and into Kings Park itself.



Follow the A27, M27 and A31, exiting onto the A338 towards Bournemouth. Take the exit towards Boscombe, taking the 2nd exit at the roundabout, into King’s Park Drive. The ground is on the left.



A large majority of trains arrive at Bournemouth Central, which is a 30-minute walk from the stadium. Leave the station by the south exit (facing Asda) and turn left to head towards the main road. Turn left again and walk straight up Holdenhurst Road for around 25 minutes, until you reach a roundabout at which you turn right into Kings Park Drive. The ground is on the left. 

The nearest train station is Pokesdown which is roughly a mile from the ground and is around a 15 minute walk away. Exit the station and turn right down the main Christchurch Road (A35) for 400m and turn right into Gloucester Road. Follow the road to the bottom and arrive at the stadium. 



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Reporting discrimination

A contact number has been set up for supporters to call if you hear or see discrimination of any kind taking place.

If you hear it, report it.

During the match, you can TEXT 07894 937 793

After the match, you can CALL 020 7386 3355

You can also download the Kick It Out app.